http://insidenewsbangla.in/sports/east-bengal-to-change-their-spnonsor/ According to this news item, discussions to rope in Tata as a sponsor were going on for a long time, but no decision could be taken because the UB group were able to meet the financial demands of the club. However, recently they have failed to provide adequate funds and this has adversely affected the formation of the team this year. Moreover, the most worrisome issue is the performance of the team this year...EB officials are worried about this...so they want to back out of their partnership with the UB group...Ranjan Chowdhury is negotiating the deal with the Tata group...Having served in the TFA for a long time, he has a good rapport with the officials....Of course, all this depends on whether East Bengal plays in the ISL from next year or not...Till then, we have to wait for an official confirmation
Tatas are intelligent people they will never sponsor eastbengal .they paid 100 crores for messi ads because they want to increase the sales he is global icon to sell their product
Tata's and Birla's off this world aren't going to willingly give 12 Crores a year to RELIANCE to prop up a failed league ( financially it is failing , lets not argue on the failure or not !! )
Comments
According to this news item, discussions to rope in Tata as a sponsor were going on for a long time, but no decision could be taken because the UB group were able to meet the financial demands of the club. However, recently they have failed to provide adequate funds and this has adversely affected the formation of the team this year. Moreover, the most worrisome issue is the performance of the team this year...EB officials are worried about this...so they want to back out of their partnership with the UB group...Ranjan Chowdhury is negotiating the deal with the Tata group...Having served in the TFA for a long time, he has a good rapport with the officials....Of course, all this depends on whether East Bengal plays in the ISL from next year or not...Till then, we have to wait for an official confirmation
Now Mohun Bagan's old sponsor, Mcdowell perhaps, is rumoured to be eager to associate themselves with the club again....Rumours like this, I think, will fly thick and fast until a decision about the participation of these clubs in the ISL is taken in May
Same reason why JSW BFC are not keen on the ISL